Norm joins seasoned entrepreneurs who are driven by a vision to unleash resilience in people, products, and the planet. They founded Ponto Footwear which reverse-designs and manufactures footwear that makes life lighter on the sole and the planet, for D2C, B2B and B2C applications, made from bio-based and recycled materials, all in a closed-loop supply chain.

Ponto is built on an underlying platform of applied circularly sustainable innovation, to ensure the circular economy is a profit-driving force for the end consumer and the industry of footwear. Using the company’s platform of standards for design to ensure recyclability, its network of supply chain innovations, its fully waterless solar-powered factory, and its built-in technology stack provides consumers with direct financial credit for upgrading & recycling their shoes; Ponto exists to make the tent bigger for the entire footwear industry through their licensable business model.

• Ponto’s owned and operated brand is sold direct-to-consumer, in wholesale, and is an official uniform supplier to Delta Airlines.
  • Their partnership with Delta Airlines emerged following a collaboration with Issa Rae and Delta as a part of LA Fashion Week which Forbes wrote a feature about here.
• Ponto sets the circular & recyclable footwear standard for B2B enterprise uniforms.
• The Ponto tech stack is set to be licensed to major footwear holding companies and brands.