Tag Archives: health

Norm Joins CRI Genetics as Business Advisor

CRI Genetics

Where Genetics Meets AI, Wearables and the Future of Personalized Health

I’ve always been drawn to projects where different technologies begin to collide in interesting ways.

CRI Genetics is one of those projects.

Founded by Alex Mulyar, CRI Genetics has spent the past decade helping people better understand themselves through their DNA.

Along the way, the company has DNA-tested approximately 600,000 consumers and developed a platform offering more than 860 health, trait and wellness reports based on roughly 700,000 genetic markers per customer.

But what caught my attention wasn’t simply what CRI has already built.

It was what all of that could potentially become.

DNA Meets the Wearable

CRI recently took another step with Pangea, connecting an individual’s genetics with biometric information collected through a wearable ring and an AI-enhanced app.

Think about the possibilities.

A wearable can tell us what’s happening to our bodies today: our heart rate, sleep, activity, recovery and other constantly changing biological signals.

Our DNA represents something very different. It’s the biological blueprint we started with.

What happens when those two worlds begin talking to each other?

And what happens when artificial intelligence joins the conversation?

600,000 Starting Points

CRI isn’t starting from zero.

Approximately 600,000 people have already taken a CRI DNA test, creating an extraordinary foundation from which to explore what personalized health could become.

Pangea is still young, but it points toward something I find fascinating: an ongoing health experience that combines what our genetics may tell us with what our bodies are telling us every day.

What Comes Next?

Alex recently asked me to join CRI Genetics as a Business Advisor, helping him think about where the company and nearly a decade of experience in consumer genomics could go next.

For me, the opportunity sits at the intersection of three rapidly evolving worlds:

Genetics + biometrics + artificial intelligence.

Bringing those three worlds together could change how we understand our health and what truly personalized healthcare can become.

That’s a future I’m excited to help Alex and CRI explore.

Norm Levy Joins Tunies Group as Strategic Advisor

Tunies Group announced that media entrepreneur and industry connector Norm Levy has joined the company as a Strategic Advisor, where he will help introduce the company to long-term investors and strategic partners as it builds a new platform for children’s intellectual property.

Tunies Group is developing a next-generation children’s IP ecosystem built around animated content, music, consumer products, and live experiences. At the center of the platform is its flagship property, The Tunies, a music-driven animated universe designed to promote creativity, positivity, and emotional development for young audiences.

Founded by longtime music industry executive Ricky Anderson, whose career includes senior A&R roles at GOOD Music and Def Jam Records, Tunies has already demonstrated early organic traction online, surpassing 150 million YouTube views and building a growing global audience of families discovering the characters through digital-first platforms.

The company is structured as a platform designed to incubate and scale multiple children’s IP properties across content, consumer products, licensing, educational products, and experiences. In addition to The Tunies, the growing IP portfolio includes Jump! With Friends, an interactive learning and movement brand, and CJ’s Dreamverse, a children’s book franchise preparing for animated adaptation.

Levy brings more than two decades of experience working at the intersection of entertainment, technology, and media partnerships. Over the course of his career he has built a reputation as a trusted connector between creative founders, investors, and strategic partners across industries.

In his advisory role, Levy will help introduce Tunies to long-term capital partners and organizations aligned with the company’s mission to build culturally relevant, values-driven children’s brands that can grow across multiple formats and generations.

“Tunies is being built as a modern franchise platform for children’s IP,” Levy said. “What impressed me most is the combination of authentic creative leadership, strong early audience traction, and a strategy designed from the beginning to scale across content, music, products, and experiences. I’m excited to help introduce the company to partners who see the long-term potential of building enduring children’s brands.”

Tunies Group is currently expanding its content slate and strategic partnerships as it continues to develop its portfolio of digital-first children’s franchises.

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